OnTrack Developer Statistics

Monday, October 05, 2009

I thought it would be interesting to share some statistics with respect to how well OnTrack is doing in the developer market. For those of you not familiar with the Android market, when you release an application on the market you get access to a developer console that shows how many downloads and active installs there are for the application at the current time.

OnTrack was released a couple of months ago around mid-July and the initial uptake was somewhat slow. I think some of this was due to the fact that I initially released it as just 'OnTrack' without the word diabetes in the title. I believe this was a mistake, even though I used the word diabetes in the description and OnTrack would appear in searches for diabetes I think the fact that diabetes was not in the title caused people to ignore it. I added Diabates to the title so it became 'OnTrack Diabetes' and since then the rate of adoption has been markedly better.

At the moment OnTrack has had 2134 downloads with 961 active installs, given the overall size of the Android market and the niche area that OnTrack serves I'm pretty happy with those numbers. There are currently 39 ratings for OnTrack with the majority of them very positive (4-5) and only a handful of poor to fair ratings (2-3). With regards to the poor ratings, one thing I dislike about the Android market is an inability to exchange information with commenters. This is annoying because often when someone leaves you a comment with a poor rating it is often difficult to understand exactly what issues the user had with the application and correct it in a future release.

I expect the number of active installs to increase substantially over the next few months as Sprint and Verizon add Android based phones to their portfolios. I'll try to remember to write an update post at the end of the year to see how things have changed.

Posted by Gerald Nunn at 1:59 PM | Categories: Android | Permalink